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Vid•For•Web Blog

News, Ideas and Insights
  • Are you marketing with video all wrong? (Part 1)

    So you recently checked out the competition and saw that they have a video and that gets you thinking that your business should have a video too.  If this makes you want to run out with your iPhone and start…

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  • Production Diaries #1: Chicago Video Production

    So you’re looking for someone who can handle your Chicago video production.  Maybe you’re looking for someone who can shoot video in both the city and the surrounding suburbs. The Chicago area is full of iconic locations that have made…

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  • Don’t hire a “video guy” for your next Chicago video production

    Congratulations! Your company has just decided to hire video professionals for your next video project.  Jan from Sales refers a friend she calls a “video guy”.  Hmmm…

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  • No Sweat: Create Videos with a Video Marketing Strategy

    You know how in school you threw together a paper the night before it was due?  If you’re like us, it didn’t work out so great.  Final grade aside, you were probably sweaty, nervous and exhausted.  

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  • Business Video Hosting vs. YouTube: What’s the Difference?

    What’s the point of paying for a video hosting service when YouTube is free?! YouTube is the world’s biggest video platform, it has 1 billion users per month, and it’s owned by Google, so it must be good for SEO,…

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  • How to Convince Your Boss that You Need Video

    Believe it or not, there was once a time when video fell under the “nice-to-have” category, but lucky for us, that period is ancient history.

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  • 85% of Companies Found Success with a Video Marketing Strategy

    Before we take on a job or begin writing the first script, we ask our clients what problem they’d like the video to help them solve. We don’t want to work with people who only want to make a video…

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  • How Accurate is your trade show video?

    The good people at Accurate Perforating are generating excitement for their innovative, new product called SUPERPerf at the WEFTEC event in McCormick Place in Chicago, IL.  They wanted an attention-grabbing trade show video that would pique interests and start conversations.

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  • Medical Media for the Masses

    On the surface, software and healthcare might make strange bedfellows. But, the clever folks at Carevoyant have made integrated software for healthcare their business. They needed 3 videos for their major market segments and we were happy to help them…

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  • Get your boots on and shop local!

    We love helping businesses tell their stories.  Espcially, when they’re passionate.  Meet multi-generational Crystal Lake Chamber of Commerce member, Jim Heisler.  The story of Heisler Bootery is like the story of Crystal Lake itself!

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